Write a research paper using the most recent articles from $2022$ and on$.$ These articles must be published and from journals. The topic is Motivation and consumer behavior:

$$ The impact of rewards and incentives on consumer motivation and loyalty

$$ The role of self$-$congruity in consumer motivation and brand preference

$$ The influence of product involvement on consumer motivation and purchase intention

$$ The role of value perception in consumer motivation and price sensitivity

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