Write a statement of your core values and commitments (social media marketing) that guide the decisions you make in your life and your career. Make your statement personal and meaningful to you and resist the temptation to treat is as a catchphrase. Rather treat it as a plan for purposeful action over the course of your career. Therefore, it needs to be realistic and implementable. You are free to structure this report in any way you deem fit, as long as your statement responds to the questions below (and adheres to the rules outlined on page 2 of this document). 1) What are your goals and objectives? 2) What are some values you have cultivated or seek to cultivate in your character? What are the sources that have inspired these? 3) Detail a situation in which you found it hard to adhere to these values. Note: If you do not want to share a personal experience, you can use examples from the public sphere and relate your values to that situation. What did you learn from this experience? 4) Explain how you uphold the values you have identified. Commit to an action in support of each value. Be as specific as possible, and relate these to what we have learnt in class.