write an email $-$

The situation:

You work for Go$-$Green Foods Inc., which is a chain of small grocery stores across the metro Vancouver area. You have been reading a report published by Statistics Canada that advises that the majority of people who purchased or boycotted a product for ethical reasons rose to $27$ percent in $2019,$ compared to $20$ percent in $2018.$ Given this information, you recognize that growing awareness of environmental impacts has a strong effect on consumer behavior.

You would like to see Go$-$Green switch from Styrofoam trays to a green product. You have looked at some products available from a company called EarthCorp and are impressed and think they could benefit your company.

You have also been looking at ways to use social media to communicate this message to Go$-$Green$$s clientele. You are hoping this will improve customer relationships and customer loyalty. You now need to convince your boss as he is not very familiar with social media and Go$-$Green has not yet utilized these forms of communication.

You need to write an email message to your boss suggesting that Go$-$Green research the cost and benefits of switching form Styrofoam to a green product. Suggest two different social media channels that the store could use to let customers know of this shift. Include a brief description of the media channels you are suggesting and describe how Go$-$Green could benefit from using social media.