Write letters only as answer

Self-Testing Activities After studying the references for this module, you should attempt this Quiz. Direction: Encircle the letter of the correct answer(s). For "fill-in the blank items", type the missing word into the text box. 1. Pricing is like a 2. Which of the following pricing do not communicate? a) Demand b) Quantity c) Brand d) Quality e) Value 3. True or False - There are no limits to what customers are willing to pay. Determine if the above statement is accurate by selecting true or false. a) True b) False 4. True or False Internal inconsistency happens when your pricing strategy is consistent with all your other strategies. that communicates many things to your customers. Determine if the above statement is accurate by selecting true or false. a) True b) False a) Sustained pricing b) Business feasibility 5. Which of the following is not a factor to consider for investors in their pricing strategy? a) Medicine b) Hotels c) Shampoo STRATEGIC BUSINESS ANALYSIS SELF-PACE LEARNING MODULES c) Correct pricing model d) Customers willpower 6. Which of the following product is an example of cost-based pricing model? 7. Fill in the blank: A 20 pricing strategy can make the difference between success and failure in business. 8. Which of the following is not a common pricing strategy mistake? a) Pricing too high. b) Pricing too low. c) Guessing at your pricing. d) Reviewing customers feedback. 9. Which of the following statement is true of direct margin? a) Direct margin = selling price + cost price. b) Direct margin = selling price - cost price. 10. Which of the following do you need to consider when doing margin? a) All that relates to the size of the market. b) All that relates to the cost of production. 11. True or False - Price influencers allow you to determine what you can charge for your products or services. Determine if the above statement is accurate by selecting true or false. 21