Question: write the conclusion of the case study ? 10 marks. CASE 4 Two Men and a Truck/ International, Inc. Exceeding Customers' Expectations BACKGROUND panelist suggested
write the conclusion of the case study ? 10 marks.
CASE 4 Two Men and a Truck/ International, Inc. Exceeding Customers' Expectations BACKGROUND panelist suggested she franchise her little company, Sheets decided to consult with an attorney n 2007, TWO MEN AND A TRUCK/INTERNA In 1989, Sheets awarded the first location TIONAL, Inc., was recognized on Entrepreneur outside of Michigan to her daughter, Melanie magazine's list of Top 500 (it was ranked at Bergeron. The office was in Atlanta, Georgia. number 171), named as one of America's top global When the company reached 39 franchises, Sheets franchises, listed on Franchise Business Review's asked Bergeron to assume the role of company "Franchise 50," and selected as one of the top president while she pursued a seat in the Michigan 25 franchises for Hispanics by the National Minority State Senate. Bergeron is now chair of the board. Franchising Initiative. According to the company's TWO MEN AND A TRUCK's long track record website (www.twomenandatruck.com), it is the first of aggressive growth continues under Bergeron's and largest local moving franchise system in the progressive leadership and keen business strate- United States and offers a full range of home and gies. Her accomplishments have been showcased business moving services. on the cover of Franchising World magazine and in numerous other publications, including Franchise HISTORY Times. Brig and Jon Sorber returned to their Lan- sing roots in the mid-1990s to team up with their TWO MEN AND A TRUCK started in the early mom and older sister. Brig is now the president
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