Written Assignment

After reading the case study "DeBeers's Diamond Dilemma," perform a PESTEL and Five Forces analysis for DeBeers.

Based on these two tools, evaluate the strategic vulnerability of the organization. If you were DeBeers's CEO what two actions would you take to reduce the vulnerability?

When describing, the rationale for the description should be correctly stated.

Reading Assignment

Chapter three in Strategic Management: Evaluation and Execution provides an excellent overview of the evaluation tools. These concepts can then be applied to the case study from The Massachusetts Institute of Technology. The case is about the international diamond market and technical innovation.

Ketchen, D & Short, J. (2012). Strategic Management: Evaluation and Execution. This book is licensed under a Creative Commons by-nc-sa 3.0 license.

Chapter 3

McAdams, D. & Reavis, C. (2008).DeBeers's Diamond Dilemma, MIT Sloan School of Management. This work is licensed under the Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 Unported License. Retrieved from:https://mitsloan.mit.edu/LearningEdge/CaseDocs/07-045%20DeBeers%20Diamond%20Dilemma%20McAdams.pdf

Introduction

This unit focuses on an organization's external environment, meaning those conditions from outside the organization which affects its strategy. The external environment can be very complex, and often organizations have little influence over it. The tools in this unit will assist you in classifying and analyzing the various external factors to understand their impact on an organizational level. You will apply these concepts in a case study format.