Question: Written Communication Assignment ( 1 5 % ) Scenario:You work for Black - box design and publishing, a Toronto - based studio. Every year you
Written Communication Assignment Scenario:You work for Blackbox design and publishing, a Torontobased studio. Every year you release an annual report in January. This report is for investors and partners, to keep tabs on how your company has been doing over the past year. It contains statements from your executive team about the past year, where you see challenges or opportunities for the future, as well as sales data, various charts, and other information that your investors may be interested in Hopefully after reading the annual report, your investors and partners will continue to have confidence in your company, and continue to support your plans to grow.In the past, you used to mail out printed copies of the annual report to your investors and have turned them into PDFs that can be downloaded from your website. However, youd really like to take advantage of the power of interactive media, so you have decided to make the report less static and more responsive for example, it would be really great to add things like expanding graphs so readers can zoom in on the data hyperlinks for further information, and other interactive features to various parts of the report.Your boss asks you to contact SmashDesign, a wellknown webdevelopment studio, and obtain a quote to develop the interactive version of the report. You asked why not develop it inhouseyou are expanding your electronic design teambut your boss is nervous about this release, and he wants to go with a proven webstrategy company.You need to send an email to the sales department at SmashDesign, requesting an estimated cost to adapt your twentypage pdf document to an interactive electronic format. Make clear that you have an established brand and design strategy, so you do not need a complete conceptdesign for your materials. However, things may have to be adapted for onscreen display. Feel free to elaborate your requirements as you see fit.Your Task:Compose a professional request email. Organize your message to make sure that you are very clear about what you are requesting: how long will it take? What specific elements are you requesting? Would you like to set up a meeting to go over ideas? When? How long will it take them to develop it once they have the original files? Can they provide you with a list of specific deliverables? Can they provide you with a timeline for a draft, a finished product, and a final delivery date? Also, make sure that you ask them what they will need from youwill they require meetings with your team? Can they work directly from a PDF or would they need original source filesif so in what format? Try to get them to be very clear about any details that you can think of so that they can provide a meaningful estimate for your project. The questions above are meant to provide you with some ideas. Please DO NOT copy these questions verbatim. Think about the nature of the project, and try to ask relevant, meaningful questions that will move the project forward. Feel free to omit or add information, as long as you do not contradict anything above. Make up any details required to compose a professional, concise, complete, and correct email names titles, dates, etc Format the email to include theproper headings and subject line. Tip: Start by organizing the information, figure out the proper structure, and identify the audience and purpose to adjust the tone and formality. Remember this is your first contact with Smash design, so keep it professional and clear. Use your own words. Be mindful of the tone, clarity, technical writing guidelines, readability, format, information organization, proper language use.
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