WTP $(5$ points$)$ Consider the mp$3$ player market with $4$ attributes. Based on regression

analysis for an individual we get the following output.

Coefficient Value

Intercept A $30$

Brand $($Apple$=1,$ Generic$=0)$ bBrand $25$

Price $($$ $199=1,$ $ $99=0)$ bPrice $-25$

Battery $(18$ hrs $=1,2$ hrs$=0)$ bBattery $15$

Warranty $($Yes $=1,$ No $=0)$ bWarranty $10$

$($i$)$ What would be the WTP for Apple mp$3$ player with warranty and $6$ hrs battery life?

$($ii$)$ If there are the following two products available in the market, which one will this individual

buy? Apple mp$3$ player with $10$ hr battery life and no warranty for $$99$ vs Generic mp$3$ with

$18$ hrs battery life and with warranty for $$59?$ Show your calculations