X 2021 Individual Assignment.pdf X + .bc.ca/pluginfile.php/728935/mod_resource/content/1/2021%20Individual%20Assignment.pdf ment.pdf 1 /4 100% + 1 INDIVIDUAL ASSIGNMENT True/False Questions 1) All advertising is part of marketing, but not all marketing efforts are advertising. 2) Marketing is managing profitable customer relationships. 3) The twofold goal of marketing is to attract new customers by promising superior value and to keep and grow current customers by delivering satisfaction. 4) Market offerings are limited to physical products. 5) Market offerings can include products, services, information, or experiences offered to a market to satisfy a need or want. 6) Marketers should look beyond the attributes of the products and services they sell to also create brand experiences for consumers. 7) Marketing and sales are the same things. 8) Market segmentation is the process of seeking fewer customers and reduced demand for profit maximization. 9) Marketing management is interested in serving all customers in every way to remain competitive in today's markets. ENG 200m W US insert DDI