You are a CIO for very large organization called SupportForce which sells an on premise CRM (customer relationship management) solution to their consumers. Their consumers are other typically other businesses across all industries. You have been looking at the competitive landscape and in order to compete effectively, your business strategists have informed the executive board they need to invest in providing a SaaS offering of the CRM which is off-premise.

The executive team is now looking to you to determine how you would move the organization to a SaaS based CRM offering from a competitive perspective. Identification of the benefits vs. the risks is very important aspect of the competitive perspective.

Where feasible and relevant, account for and emphasize these characteristics in your responses, and state any additional assumptions about SupportForce that you make.

Explain how you would present a plan around moving the current organization to offer a SaaS CRM to its consumers from a competitive perspective.