You are a E Erand manager for a major retailer, and you just completed developing a series of adve of your outside ad agency. You are excited about the ads and you are anxious to get the market opinion of the ads. Unfortunately, the vice president does not believe the ads will be effective. type of effectiveness evaluation of the ads before the company spends a lot of money running

Which of the following evaluation techniques should you use?

A consumer jury

A recognition test

An unaided recall test

An aided recall test

Any type of post test