you are required to prepare a short presentation for a Product $/$ Brand or Service of your choice $($I choose Adidas$)$ Market Research:Market size, growth prospects, consumption habits, per capita consumption, etc. $$Competition:Analysis of competitors in the market, their strengths and weaknesses, etc. $$Sales Channels:Channels through which the Product or Service is sold, sales shares and strategic importance $$Key Business Drivers:Identifying the factors that influence$/$enhance sales Planning $$Distribution Strategy:Prioritization of sales channels, identification of key and strategic customers, creation of distribution strategy $($direct$,$ indirect etc...$).$Display Strategy:Determining where and how the product will be displayed.$$Sales Force Allocation:Planning the distribution of geographic, product or customer$-$oriented sales teams.$$KPIs:Identifying key performance indicators.

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