You are the owner of a single facility bakery in Decatur, Illinois. Your products are famous...
Fantastic news! We've Found the answer you've been seeking!
Question:
Transcribed Image Text:
You are the owner of a single facility bakery in Decatur, Illinois. Your products are famous among the locals. People come from nearly 50 miles just to taste your multicolored, multi- flavored, low-fat bread. Having created such a successful product, you have decided to expand your current distribution strategy. This year's distribution goal is to enable every bread eater in the United States the opportunity to purchase your bread. In order to reach this goal, you must decide how to deliver your bread to every American. On an additional sheet of paper, prepare a plan which would enable the shipping, selling and distribution of your bread nationwide. Be sure to include the following details in your plan: 1 1. What is the nature and environment of the product being shipped? 2. What channels and methods of distribution are best for this product? 3. Which outlets should handle the bread distribution directly with the customer? 4. Are additional bakery locations needed: If so, where should they be added? 5. What are the advantages and disadvantages of adding more locations? 6. How does distribution of your product add value to the goods, services and intellectual property of your company? 7. What type of distribution strategy would work most effectively: Indirect, direct or both? 8. How many channel members are needed for this plan? 9. What specifics regarding handling, shipping and storing must be included in the plan? 10. What is the cost associated with the distribution? Optional EXTRA CREDIT: You may also chart the physical distribution plan using maps and icons to represent each channel member's location and purpose. Establish timelines and schedules of distribution. You are the owner of a single facility bakery in Decatur, Illinois. Your products are famous among the locals. People come from nearly 50 miles just to taste your multicolored, multi- flavored, low-fat bread. Having created such a successful product, you have decided to expand your current distribution strategy. This year's distribution goal is to enable every bread eater in the United States the opportunity to purchase your bread. In order to reach this goal, you must decide how to deliver your bread to every American. On an additional sheet of paper, prepare a plan which would enable the shipping, selling and distribution of your bread nationwide. Be sure to include the following details in your plan: 1 1. What is the nature and environment of the product being shipped? 2. What channels and methods of distribution are best for this product? 3. Which outlets should handle the bread distribution directly with the customer? 4. Are additional bakery locations needed: If so, where should they be added? 5. What are the advantages and disadvantages of adding more locations? 6. How does distribution of your product add value to the goods, services and intellectual property of your company? 7. What type of distribution strategy would work most effectively: Indirect, direct or both? 8. How many channel members are needed for this plan? 9. What specifics regarding handling, shipping and storing must be included in the plan? 10. What is the cost associated with the distribution? Optional EXTRA CREDIT: You may also chart the physical distribution plan using maps and icons to represent each channel member's location and purpose. Establish timelines and schedules of distribution.
Expert Answer:
Answer rating: 100% (QA)
Ans 1 Nature of the prroduct If are talking about nature of product then we clearly understand that product is physical good that produced to sold to consumers Now we classify this is in tangible or i... View the full answer
Related Book For
The Legal and Regulatory Environment of Business
ISBN: 978-0078023859
17th edition
Authors: Marisa Pagnattaro, Daniel Cahoy, Manning Magid, Lee Reed, Pe
Posted Date:
Students also viewed these economics questions
-
You are the owner of a local Honda dealership. Unlike other dealerships in the area, you take pride in your No Haggle sales policy. Last year, your dealership earned record profits of $1.5 million....
-
You are the owner of a local Honda dealership. Unlike other dealerships in the area, you take pride in your "no-haggle" sales policy. Last year, your dealership earned record profits of $1.5 million....
-
You are the owner of a local Honda dealership. Unlike other dealerships in the area, you take pride in your "No Haggle" sales policy. Last year, your dealership earned record profits of $1.5 million....
-
A 1-m3 insulated tank contains air at 1 MPa, 560 K. The tank is now discharged through a small convergent nozzle to the atmosphere at 100 kPa. The nozzle has an exit area of2 x 10-5 m2. a. Find the...
-
Describe 3 of the techniques used to analyze risks.
-
Why has the fentanyl problem grown to the proportion that it has. What can the government do about it (if you think the government should be involved)? What non-governmental organizations or entity...
-
For each of the following situations, calculate the \(t\)-statistic \((t)\) : a. \(\mathrm{X}^{-}=12.00 ; \mu=10 ; s \mathrm{X}^{-}=2.00\) b. \(X^{-}=6.00 ; \mu=9 ; s X^{-}=1.50\) c. \(X^{-}=4.25 ;...
-
I don't see that in my intermediate accounting text I saved from college, you explain to another member of the accounting division of Dowell Chemical Corporation. This will take some research. Your...
-
Construct a decision tree for a binary search of these ordered names: 3, 5, 10, 14, 25, 33, 56, 72, 90. What is the height of the tree? (4 +1 marks) What day of the week did/does your birthday fall...
-
The Alfredo Fragrance Company produces only one product, a perfume called Hint of Elegance. Hint of Elegance consists of two secret ingredients blended into an exclusive fragrance, which is marketed...
-
The following information is available for two firms. Box Corporation and Cox Corporation. Calculate the market value of equity, market value of debt, and market value of the firm for Box Corporation...
-
Some 18 million tourists visited Greece during 2014a figure approaching twice the population of Greece. Only 50 years ago, the country was attracting around 33,000 tourists a year. Tourism has...
-
Facebook has more than 2 billion monthly active users. What started as an online social network allowing people to connect with each other has transformed into a behemoth media mogul and a real...
-
A Unilever brand in Thailand ran into some problems with one of its promotion campaigns, the Citra 3D Brightening Girls Search. Citra Pearly White UV Body Lotion is marketed as a skin-whitening...
-
The post-Prohibition three-tier system requires the separation of the production, distribution, and retailing of alcohol in most states. That wasnt much of an issue for craft brewers during the...
-
Stroke is the fifth-leading cause of death among Americans, claiming more than 130,000 lives each year. Almost 800,000 people suffer a stroke each year in the United States, one every 40 seconds....
-
There are two machines in a production facility. They work in serial layout as given below. The processing times are also shown below. Using Johnson's algorithm, define the schedule, calculate the...
-
What are conversion costs? What are prime costs?
-
False Statement to a Federal Agency Adam was hired by a defense contractor for a position that required a clearance for classified material. He failed to disclose a criminal conviction on a...
-
(a) Explain the role of tender of performance. (b) What is the impact of one party tendering its performance?
-
(a) How does property help generate prosperity? Discuss. (b) Explain the importance of the visibility of resources to the wealth of nations. Defining Property in the Legal System
-
Near the state capitol, a heritage center houses historical artifacts of significance to the state dating from pre-statehood to the present. The center is particularly well done and serves as both a...
-
Opponents to charging an entrance fee as described in Problem 32 note that only 15,000 visitors will utilize the heritage center, and the benefits of \(\$ 5(14,000)+\$ 3(12,000)=\$ 106,000\) derived...
-
The federal government is planning a hydroelectric project for a river basin. The project will provide electrical energy to the local area and to the grid. With some enhancements to the basic plan,...
Study smarter with the SolutionInn App