You are to develop a "Strategic Planning Guide" to assist a local organization to you (sector, organization) in undertaking a strategic planning process. Specifically, you are to consider yourself a consultant to create a new (and, ideally, innovative) planning model for the organization (private, public, or non-profit). This model should be directed toward private, public, or non-profit companies. You must, however, specify the intended target audience for your guide.

Your Strategic Planning Guide should provide easy-to-follow and helpful direction for the organization regarding strategic planning, the opportunities and challenges associated with the planning process, and the steps needed to carry out an effective strategic plan.

Your Strategic Planning Guide should include things such as:

• A discussion of why strategic planning is important
• The name of your strategic planning model and the major elements of the model (along with pitfalls that might arise at each step in the process)
• Discuss how to determine the value of existing data and how you analyze and measure the data you obtain from the strategic planning process.
• Resources where the organization can find more information
• Explanation of terminology (if needed)
• A discussion of how your model differs from other standard planning models (i.e., What aspects of other planning models will you retain? What aspects will you include that may be missing from other planning models?)
• Charts, worksheets, or any other planning elements that might be helpful to an organization as they undertake the strategic planning process

- While you should be comprehensive in your model and developing your guide, you should also be succinct in the materials(s) that you present.