Question: You can access the Santam Group website and also have a look at their subsidiaries or business units like MiWy Insurance, Santam RE, Santam Personal,

You can access the Santam Group website and also have a look at their subsidiaries or business units like MiWy Insurance, Santam RE, Santam Personal, Santam Specialists, Santam Commercial

Question

A company pursuing a differentiation strategy strives to create a product or service that customers perceive as being different in some important way. Customers need to believe that the product or service offered has differentiated qualities that are worth paying a premium price for.

Provide practical strategic recommendations for how the Santam Group can better differentiate their products and services for each of the following strategic business units (SBUs): Santam Personal, Santam Commercial, Santam Specialist, MiWay and Santam Re.

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer

Step: 1 Unlock blur-text-image

Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock

Step: 3 Unlock

Students Have Also Explored These Related Accounting Questions!

Write a procedure named PackedToAsc that converts a 4-byte packed decimal number to a string of ASCII decimal digits. Pass the packed number to the procedure in EAX, and pass a pointer to a buffer...

You can access the Santam Group website and also have a look at their subsidiaries or business units like MiWy Insurance, Santam RE, Santam Personal, Santam Specialists, Santam Commercial Question 1...

THIS QUESTION IS DUE IN EXACTLY 1 HOUR AND 45 MINUTES. I WILL PAY EXTRA 10 DOLLARS IN TIP IF SOMEONE TYPES THE EXACT ANSWER REQUESTED. PLEASE RESPOND TO THE EACH AND EVERY QUESTION IN A TOTAL OF 3-4...

Your end-of-semester assignment is as follows: (a) (i) read the two Economist articles entitled ?Debt is Good for You? (dated 01/25/2001) and ?Debtors? Prison? (dated 02/09/2009), which discuss the...

PLEASE HELP WITH AN INTRODUCTION and Conclusion!! Thank you so much INTRO Use the introduction to state the focus or purpose of your analysis as well as to define the companys SBUs and the date of...

I need to respond to these questions on McDonalds Analyze the corporation?s most recent financial statements and answer the following: How are the corporation?s debt securities reported on the...

PLEASE HELP WITH AN INTRODUCTION and Conclusion!! Thank you so much INTRO - Please refer to the case that is attached, this has nothing to do with airlines Use the introduction to state the focus or...

Q1. Discuss how Islamic bank?s compliance with Basel requirements of capital adequacy can be improved? (1 page) Q2. Download the annual report of Commercial Bank of Dubai for the year 2014 and...

Hi, This subject is financial accounting, here is a short essay type question, approximately 5 paragraphs. ''Drawing on private interest theory, what powers do you believe the Australian Accounting...

\f\f\fChapter 2 Service Strategy Learning Objectives After completing this chapter, you should be able to: 1. Formulate a strategic service vision. 2. Describe how a service competes using the three...

The payoff matrix and strategies P and Q (for the row and column players, respectively) are given. Find the expected payoff E of each game. (Round your answer to two decimal places.) E = 3 1 [2][] P...

HD Hogg Motorcycle Company manufactures a variety of motorcycles. Hoggs purchasing policy requires that the purchasing agents place each quarters purchasing requirements out for bid. This is because...

Which of the following is incorrect concerning scope limitations ? Question 1 1 options: A ) An unqualified opinion can result if auditors can perform alternative procedures and are satisfied that...

According to the article by Brandes, Axel's father rejected the option of having his son cremated because the Roman Catholic church is officially opposed to the practice. the cost of cremation was...

Based on the hotels stated strategy, list at least four more important employee behaviors important for the Hotel Pariss staff to exhibit.

Based on what we discussed in Chapter 5, what advice would you give Gawker regarding how to improve its personnel planning?

MyManagementLab onlycomprehensive writing assignment for this chapter.