You have 10 minutes to review the information and decide which campaign Marketing should continue. After...
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You have 10 minutes to review the information and decide which campaign Marketing should continue. After the 10 minutes of preparation time, you will have up to 5 minutes of recording time to share your analysis with us. As part of your response, please cover: Your recommended campaign and the thinking behind your decision? How you've calculated return on investment (ROI) for each campaign? What the gross profit value in Japanese Yen () is for each campaign? How you would tailor the explanation of your recommendation to Marketing? What additional information you would want to inform your decision? Your assessment of the potential strategic value and impact of this campaign? You have 10 minutes to review the information and decide which campaign Marketing should continue. After the 10 minutes of preparation time, you will have up to 5 minutes of recording time to share your analysis with us. As part of your response, please cover: Your recommended campaign and the thinking behind your decision? How you've calculated return on investment (ROI) for each campaign? What the gross profit value in Japanese Yen () is for each campaign? How you would tailor the explanation of your recommendation to Marketing? What additional information you would want to inform your decision? Your assessment of the potential strategic value and impact of this campaign?
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