You have decided to create SupplementsGalore.com, an online store where you will sell natural supplements of all kinds. You have secured access to a wide variety of

supplements, all of which are legal and outside the purview of the Food and Drug Administration FDA. You will not and cannot sell any kind of drug or medicine.

You have not yet created the website, and you have decided to start your web design

with SEO in mind. You want to understand the kinds of supplements people are

searching for. Examine the keyword list provided in the associated Excel file. It contains a list of keyword searches done in the past year along with an estimated search volume but not very precisely estimated. It contains

the keyword list to determine how you will categorize the products on your website.

These categories will also be your navigation menu. The categorization needs to be

logical and navigable, and it needs to be inclusive of most or all of the searches in the

list. Remember that the category name itself should be a high or medium volume keyword.