You have just joined Watt industries (a manufacturer of cold drinks) in Canada as VP, International. Your
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Question:
You have just joined Watt industries (a manufacturer of cold drinks) in Canada as VP, International. Your boss, the CEO Charlie Watt is looking to expand to Japan and wants you to write a report to coach him on how to strategically plan for international expansion in Japan, what strategic priorities he should focus on and what metrics to use to measure if he will be successful.
Provide a lot of details and customize where possible for the cold drink industry.
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