You have online two different ad Campaign. Based on the results achieved which of the two...
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You have online two different ad Campaign. Based on the results achieved which of the two campaigns would be the best choice to run again. Campaign Impression clicks Transaction Media spending A B 329000$ 247500$ 2618835 2108004 135862 107835 2175 1382 a. Campaign A b. Campaign B c. Both A and B are equally good d. Itis not possible to choose one of the two based on the information provided Click- Conversion through rate rate 5.2% 5.1% 1.6% 1.3% You have online two different ad Campaign. Based on the results achieved which of the two campaigns would be the best choice to run again. Campaign Impression clicks Transaction Media spending A B 329000$ 247500$ 2618835 2108004 135862 107835 2175 1382 a. Campaign A b. Campaign B c. Both A and B are equally good d. Itis not possible to choose one of the two based on the information provided Click- Conversion through rate rate 5.2% 5.1% 1.6% 1.3%
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Based on the information provided Campaign A has a higher impression share c... View the full answer
Related Book For
Auditing and Assurance Services
ISBN: 978-0077862343
6th edition
Authors: Timothy Louwers, Robert Ramsay, David Sinason, Jerry Straws
Posted Date:
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