You will be assigned a specific city in a specific country for this assignment. Now imagine that you are a small consulting company working for a large manufacturing or service company. $($You will need to fill in some details about your hypothetical client organization to make the assignment more interesting and more relevant$).$ The Board of Directors of this company has just contacted you and has asked you to investigate the possibilities of expanding the company$$s business to the city that you have been assigned.

Your client company has asked you to prepare a written report to the Board regarding the pros and cons of this location. That is$,$ you will be doing an analysis for the city. Ultimately, you will want to put forth your recommendation whether to enter the city.

You will write a paper that will describe the main findings from your research, as well as the recommendation and your arguments in support of that recommendation. This paper should be between $5$ and $6$ double spaced pages $($typed$,$ double$-$spaced, Times New Roman, $12$ pt$,$ with $1-$inch margins on all sides$),$ excluding references. References should be submitted as well, but they do not count towards your page limit$.$

The focus of your paper should be on the various environmental influences that will affect the company$$s ability to be successful in that city$/$country$.$ You will need to discuss a variety of issues in order to conduct a thorough, substantiated analysis. The following is a list of possible issues. These are only suggestions. You may not be able to cover everything. It is your prerogative to present the issues you believe are the most relevant for the given location. When in doubt as to whether to include something in your discussion or not, remember that your main objective is to provide a well$-$justified recommendation regarding whether to enter the location you have been assigned.

Suggested issues to be covered:

Country and city overview

Cultural environment

Political and legal environment $($including political risk$)$

Economic environment

Analysis of financial market indicators

Other competition and foreign investment in the target city

Market potential analysis

Strategy analysis and selection of entry modes

The city assigned has been Mexico City, Mexico