Question: You will choose two on - line retailer ' s and do an analysis of each company. You will then compare and contrast each retailer.

You will choose two on-lineretailer's and do an analysis of each company. You will then compare and contrast each retailer.
1) Address the followingissuesforeach store:
A The history of each on-lineretailer.
B Do they operate using several different retail modalities, for example brick and mortar, on-line, catalog etc.
C Do they operate globally?
D Analyze each stores home page, links, etc.
E How do they meet the needs of their consumers?
F Describe the merchandise sold, including the depth and breadth of the inventory offerings including a sampling of the brands that they carry.
E Ease of use of the retailer's on-line site.
F Services offered, delivery approach, return policy, methods of payment etc.
G Your overall impression of their on-linepresence.
H What do you think of their on-line advertising?
2) Compare andcontrast the stores.
The paper should be approximately 3-5 pages (double spaced) and you should cite where necessary including a citation page.
choose any 2 stores and do my paper

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