Question: You will identify various segmentation criteria thatimpact target selection. Select one pair of products from the list below and discuss and identify the behavior, geographic,

You will identify various segmentation criteria thatimpact target selection. Select one pair of products from the list below and discuss and identify the behavior, geographic, demographics and psychographics applicable to your selected pair: Porsche automobiles and Ford Pickup trucks Dove and Neutrogena soaps Jet Blue and American Airlines Walmart and Nordstrom

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