Your Competitive Intelligence team is predicting that the Baldwin Company will invest in adding capacity to their Bid product this year. Assume Baldwin's product Bid invests in increasing its capacity by 10% this year. Because of this new information, your company anticipates all other products in the Core segment will increase their capacity by the same amount. How much can the industry produce in the Core segment the next year? Consider only products primarily in the Core segment last year. Ignore current inventories. Figures in thousands (000)

Top Products in Core Segment Name Market Share Units Sold to Seg Revision Date Stock Out Pfmn Coord Size Coord List Price MTBF Age Dec.31 Promo Budget Cust. Awareness Sales Budget Cust. Accessibility Dec. Cust. Survey Bid 23% 2,256 12/13/2024 11.2 8. $23.00 18000 1.56 $1,300 83% $1,400 81% 53 Boat 22% 2, 188 12/13/2024 11.9 8.6 $25.00 20000 1.57 $1,300 83% $1,400 81% 52 Cat 17% 1,688 12/13/2024 10.8 9.1 $20.00 16000 0.96 $1,200 62% $900 73% 39 Creak 16% 1,600 12/13/2024 11.1 8.7 $19.00 16000 0.96 $1,200 $900 73% 37 Abby 7% 663 5/25/2024 12.5 6.3 $28.00 24000 3.04 $1,400 100% $2,000 72% 23 Cent 6% 595 12/7/2021 9.1 10.9 $17.00 16000 4.11 $1,200 72% $1,000 73% 10 Alan 5% 452 7/24/2024 14.6 8.0 $30.00 26000 1.65 $1,400 100% $2,000 72% V Beetle 2% 176 4/29/2024 8.7 11.3 $15.00 17000 2.65 $1,300 83% $1,600 81% Bat 1% 120 4/29/2024 8.5 11.5 $15.00 17000 2.7 $1,300 33% $1,600 81% N Camp 0% 46 12/20/2023 8.2 11.8 $15.00 14000 3.25 $1,200 72% $1,000 73% OCore Statisitcs Accessibility Core Total Industry Unit Demand 9,785 Actual Industry Unit Sales 9,785 Andrews Segment % of Total Industry 32.6% Next Year's Segment Growth Rate 10% Baldwin Core Customer Buying Criteria Expectations Importance Chester 1. Price $20.00 - 32.00 46% 2. Age Ideal Age = 2.0 20% Digby 3. Reliability MTBF 16000-22000 18% 4. Ideal Position Pfmn 11.5 Size 8.5 16% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90%