Your friend operates a local gym and needs help targeting her best customers After working with her, you realize that the average customer contributes $1,500 of profit per year Her gym averages a 25 retention rate What is the customer lifetime value of an average gym customer Use an 6 discount rat...

To calculate the customer lifetime value CLV we need to est ...

Your friend operates a local gym and needs help targeting her best customers. After working with...

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Data Analysis and Decision Making

ISBN: 978-0538476126

4th edition

Authors: Christian Albright, Wayne Winston, Christopher Zappe

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Your friend operates a local gym and needs help targeting her best customers. After working with...

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