Youve been tasked to develop an integrated marketing program for your companys snack product, Great Odoodles. Unlike other snacks this product is made from kale and has some nutritional value. The brand just launched its on the go pack. People love the product but as a snack brand its is challenging to engage consumers, after all, its only a snack. Thinking about all the places that consumers might consider wanting to snack in the course of the day, recommend the elements of the program and how it would be delivered (mobile, online, etc.)