You decide to open a real estate office in your community, but you know you would face
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You decide to open a real estate office in your community, but you know you would face stiff competition from established firms. You believe that one method of drawing attention to your firm and obtaining clients that would otherwise go to other brokers is to advertise that you will sell any house in town and charge a commission of only $2,000. Do you believe such a marketing tactic would be successful? Why or why not?
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Related Book For
Real Estate Principles A Value Approach
ISBN: 978-0077836368
5th edition
Authors: David C Ling, Wayne Archer
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