Assume your college or university is considering buying 100 new PCs for student labs throughout the campus.
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Assume your college or university is considering buying 100 new PCs for student labs throughout the campus.
Describe who you think will be involved in the buying centre (by role), and what you think the motives might be for each of them.
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Related Book For
Selling Today Partnering To Create Value
ISBN: 9780133156850
7th Canadian Edition
Authors: Gerald L. Manning
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