An advertising executive believes that the length of time a television viewer can recall a commercial is
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An advertising executive believes that the length of time a television viewer can recall a commercial is distributed exponentially with a mean of .25 days.
Find how long it will take for 75 % of the viewing audience to forget the commercial.
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Related Book For
Statistics For Business And Financial Economics
ISBN: 9781461458975
3rd Edition
Authors: Cheng Few Lee , John C Lee , Alice C Lee
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