Which one of the following best describes the strategic approach your company is taking in trying to compete successfully on an international basis?

• Multidomestic or think-local, act-local approach.

• Global or think-global, act-global approach.

• Transnational or think-global, act-local approach.

Explain your answer and indicate two or three chief elements of your company’s strategy for competing in two or more different geographic regions.

The question are for simulation participants whose companies operate in an international market arena. If your company competes only in a single country, then skip the questions in this section.