Why are customer service and its related strategy so important for companies operating global supply chains? Do

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Why are customer service and its related strategy so important for companies operating global supply chains? Do you think that customer service is more important than lower cost to the customers?

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Supply Chain Management A global Logistics Perspective

ISBN: 978-1305859975

10th edition

Authors: John J. Coyle, C. John Langley, Jr. Robert A. Novack, Brian J. Gibson

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Question Posted: May 29, 2018 05:26 AM

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Why are customer service and its related strategy so important for companies operating global supply chains? Do

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From a customer service perspective global markets and strategy have four important characteristics First companies attempt to standardize to reduce complexity but they have to recognize that global m...View the full answer

Supply Chain Management A global Logistics Perspective

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