Question: 1. How does perception aff ect the communication process at NEADS? Suppose you woke up one day and couldnt see. Or perhaps you couldnt hear,

1. How does perception aff ect the communication process at NEADS? Suppose you woke up one day and couldn’t see. Or perhaps you couldn’t hear, couldn’t speak, or couldn’t walk. How would you communicate and interact with the world around you? Today’s technology provides solutions to some of these challenges, but there is a live solution as well: assistance dogs.

National Education for Assistance Dog Services (NEADS) acquires, trains, and matches dogs with people who need assistance. Founded in 1976 as a nonprofi t organization, NEADS is based in the rural community of Princeton, Massachusetts, where it adopts and trains dogs to serve their new owners. Watch the video to see why communication is a central part of success at this unique management workplace

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