Question: Suppose that an intangible asset is being amortized over a ten-year time period but a competitor has just introduced a new product that will have

Suppose that an intangible asset is being amortized over a ten-year time period but a competitor has just introduced a new product that will have a serious negative impact on the asset’s value. Should the company continue to amortize the intangible asset over the ten-year life?

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