Business Communication Discovering Strategy Developing Skills(1st Edition)

Authors:

Sherron Bienvenu Ph.D, Paul R. Timm

Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New

In Stock: 2 Left

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Book details

ISBN: 0130913138, 9780130913135

Book publisher: Pearson

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Book Price $0 : The book 'Business Communication: Discovering Strategy, Developing Skills' by Sherron Bienvenu and Paul R. Timm provides a comprehensive exploration of the strategies and skills necessary for effective business communication in the modern corporate environment. The book delves into key themes such as strategic communication planning, message crafting, and audience analysis. It emphasizes the importance of developing effective interpersonal communication skills and using them strategically to influence and guide managerial decision-making processes. While there are no traditional characters, the book presents various business scenarios and case studies to illustrate successful communication practices. Using a 'solution manual' approach, the authors provide practical examples and an 'Answer Key' to complex business communication challenges, further enriched by a detailed 'table of content' that allows readers to navigate through the structured learning modules. Reception of the book highlights its utility as a crucial resource for both students and professionals seeking to enhance their communication prowess in business settings. The methodological insights offered, including stakeholder engagement and feedback incorporation, are pivotal for effective communication in dynamic business landscapes. This book acts as a bridge between theoretical concepts and practical application, making it a staple in business communication literature and a valuable tool for anyone looking to fine-tune their strategic communication skills. A cheap, well-rounded resource ideal for learners balancing studies with limited budgets.

Customer Reviews

Trusted feedback from verified buyers

AH
Alexander Hammond
4.0
This book is packed with useful insights.
LP
Lauren Pratt
5.0
I recently used 'Business Communication: Discovering Strategy Developing Skills' for my college course, and it's honestly one of the most informative resources out there. The examples really bring the concepts to life and make the strategies identifiable and practical. Plus, the book arrived quickly, well-packaged, and in perfect condition! As a student, I also appreciated getting an extra discount with my bookstore membership. If you're studying business communication, this book is a must-have in your collection. It made a real difference in how I approach communication challenges in my assignments.
TF
Tyler Fleming
4.0
This book offers a blend of theoretical insights and practical examples, which is exactly what I was looking for. It presents complex communication strategies in an easily digestible way, and I've found myself referring back to it multiple times throughout my studies. I ordered this through my prime membership, so the delivery was swift, and I got a great deal. Only reason it's not a 5-star is because I would've liked a bit more on digital communication strategies, but overall, a solid read.