Develop Your Pr Skills(1st Edition)
Authors:
Dr Neil Richardson ,Lucy Laville
In Stock: 2 Left
Shipment time
Expected shipping within 2 - 3 DaysPopular items with books
Total Price:
$0
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 0749459700, 978-0749459703
Book publisher: Kogan Page
Book Price $0 : Develop Your PR Skills Is A Simple, Straightforward Guide To Maximising Your Company's Potential Through Effective PR. It Will Help The Reader To Gain A Quick Understanding Of The Concepts And Principles And Learn How To Use Them In Actual Business Scenarios.It Covers Strategic Public Relations, Public Relations And The Internet, Working With The Media, How To Deal With Different Stakeholders And Customers, Dealing With A Crisis, Using Internal Communications, Using Research To Get A Competitive Edge, Evaluating The Success Of Your PR, And Ethics And Sustainability.Direct And To The Point, Each Chapter Is Concise, Can Stand Alone And Ends With A Summary Of Key Points. Readers Are Also Be Pointed Towards Key Websites And Reading Materials.
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