Essentials Of Strategic Management(5th Edition)

Authors:

J. Hunger, Thomas Wheelen

Free essentials of strategic management 5th edition j. hunger, thomas wheelen 0136006698, 9788120348615
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Cover Type: Hardcover
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Book details

ISBN: 0136006698, 9788120348615

Book publisher: Pearson

Book Price $0 : Essentials of Strategic Management by J. Hunger and Thomas Wheelen is a cornerstone text that offers a streamlined exploration into strategic management principles. The fifth edition consolidates complex strategic concepts into clear and actionable frameworks, making it an invaluable resource for business students and professionals alike. This edition excels in demystifying the strategic planning process by introducing methodologies such as SWOT analysis, competitive advantage crafting, and environmental scanning—critical for any organization aiming for sustainable growth. Through a practical approach, the authors emphasize the importance of vision and mission statements, corporate governance, and ethical considerations in strategy formulation. The book's solution manual provides in-depth explanations, while the answer key aids in comprehension and reinforces learning objectives. Readers will appreciate the meticulously organized table of content that facilitates easy navigation through topical areas like strategic leadership, global strategy, and innovation management. While there are no main characters as in fictional narratives, the book is replete with real-world case studies that ground abstract strategy principles in practical scenarios. Reception of the book has been largely positive in academic circles for its balanced mix of theory and practice, making it a standard text in many business strategy courses.