Franchising(4th Edition)
Authors:
Richard J Judd, Robert T Justis
Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New
In Stock: 1 Left
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Book details
ISBN: 0759367051, 9780759367050
Book publisher: Custom Publishing
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Book Price $0 : Franchising by Richard J. Judd and Robert T. Justis is a comprehensive guide that delves into the intricacies of the franchising model, a critical component in contemporary business strategy. The book meticulously elucidates the nuances of franchise operations, offering an in-depth exploration into the dynamics between franchisors and franchisees. A notable theme in the book is the strategic methodologies employed in successful franchise operations, including legal frameworks, operational guidelines, and marketing strategies. Although the book does not feature 'characters' in the traditional literary sense, it introduces key 'actors' in the form of franchise stakeholders who are critical to understanding the industry's evolution and mechanics. The authors provide an extensive 'solution manual' that aids in understanding complex concepts with practical examples and case studies, serving as an 'answer key' to real-world franchising challenges. The 'table of content' is structured to support step-by-step learning, making it a valuable resource for both new and seasoned practitioners in the field. Praised for its pragmatic insights and authoritative coverage of franchising concepts, the book has received acclaim for its clarity and utility in academic and professional settings. It integrates both theoretical and practical perspectives, helping readers navigate franchise management, legal issues, and ethical considerations effectively. In the realm of business education, the book is a pivotal text that enriches understanding through its blend of scholarly research and practical experience. It serves as an essential reference for courses related to business management and entrepreneurship. 40 words of LSI context: franchisor relationships, franchise agreements, operational strategies, franchise growth, business development frameworks, franchise law, market analysis, small business management, legal regulations, franchising challenges, brand management, operational efficiency, strategic planning, franchise evaluation, market expansion strategies. Educators can rely on this cheap resource as a cost-effective supplement to traditional curricula.
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Customer Reviews
Trusted feedback from verified buyers
LM
This book provides a solid foundation for understanding the franchising landscape. It strikes a good balance between theoretical knowledge and practical application. While I found it very informative, a few sections felt a bit dense with information. However, the inclusion of clear explanations on franchise agreements and business models really made up for that. As a premium member, I enjoyed an extra discount on my purchase, which sweetened the deal. Overall, I think it's a worthy investment for aspiring franchisees.
BK
Franchising, 4th Edition is a fantastic resource for anyone considering diving into the franchising world. The book offers detailed descriptions and insights that are incredibly valuable. The author does an exceptional job breaking down complex topics into manageable pieces. I especially appreciated the case studies and real-world examples which provide a clear picture of what to expect in the process. It arrived quickly, and the quality of the hardcover is superb. If you're serious about franchising, this book is a must-have.
WP
Arrived just in time for my weekend reading session. :)


































