Machine Learning For Business Analytics(1st Edition)

Authors:

Galit Shmueli, Peter C. Bruce, Amit V. Deokar, Nitin R. Patel

Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New

In Stock: 2 Left

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Book details

ISBN: 1119828791, 9781119828792

Book publisher: Wiley

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Book Price $86.63 : Machine Learning for Business Analytics by Galit Shmueli, Peter C. Bruce, Amit V. Deokar, and Nitin R. Patel is a comprehensive guide that explores the application of machine learning technologies in business analytics. This insightful book covers a breadth of important technical methodologies such as predictive modeling, decision trees, and cluster analysis, which are crucial for harnessing big data for strategic decision-making. The book primarily targets data analysts, business professionals, and students, providing them with a solid foundation in machine learning and its application in business environments. Through real-world cases and examples, the authors skillfully elucidate complex concepts like supervised and unsupervised learning, ensuring a practical understanding for beginners and seasoned professionals alike. The book includes a solution manual and an Answer Key, making it a valuable educational resource for self-learners and instructors. The organized table of content assists readers in navigating through the book's topics effectively. Furthermore, the book's reception is favorable among business practitioners and academic circles, praising its clear presentation and applicability. By integrating the latest examples from business analytics, the authors manage to bridge the gap between theory and practical implementation, justifying the book's importance in today's data-driven decision-making era. This book's structured approach aids in understanding the implementation of Python and R programming languages in developing machine learning models for business solutions. With a focus on neural networks and the ethical use of AI within business, the literature stands as an authoritative reference in its field. Offering a cheap yet quality alternative to traditionally expensive textbooks and manuals.

Customer Reviews

Trusted feedback from verified buyers

EC
Elliot Chapman
5.0
I purchased this book using my membership points, which gave me an excellent deal. As someone new to the field of machine learning, I found the step-by-step guides incredibly helpful. It's comprehensive without being overwhelming. Highly recommend for anyone starting out in this field.
EB
Emily Bowen
5.0
This book was exactly what I needed to bridge the gap between theory and practical application in my work as a data analyst. The explanations are clear and there are plenty of real-world examples that make complex concepts easier to grasp. It arrived a day early and was well-packaged. A must-have in your professional library.
VH
Victoria Hughes
3.0
Good book but could use more detailed case studies to illustrate the concepts better. Shipping was fast though!
CP
Carl Proctor
4.0
The book does a fantastic job balancing theory with practical application. As an MBA student, I found it very useful for understanding how machine learning can be applied to drive business decisions. The only downside is that it sometimes felt a bit too theoretical. Delivery was on point and arrived exactly on the day it was supposed to.