Price Management Strategy, Analysis, Decision, Implementation(1st Edition)
Authors:
Hermann Simon, Martin Fassnacht
In Stock: 2 Left
Shipment time
Expected shipping within 2 - 3 DaysPopular items with books
Total Price:
$0
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 3319994557, 978-3319994550
Book publisher: Springer
Book Price $0 : Hermann Simon and Martin Fassnacht's 'Price Management: Strategy, Analysis, Decision, Implementation' offers a comprehensive exploration into the intricate mechanics behind effective pricing strategies. The book addresses pricing as a critical business function, unraveling strategies that draw on competitive analysis, demand-management, and innovative price-setting techniques to drive business success. Despite the absence of fictional characters, the main 'protagonists' here are strategic frameworks and methodologies such as value-based pricing, dynamic pricing, and psychological pricing. The authors provide an analytical roadmap, guiding readers from strategic analysis to tactical decision-making and implementation, reinforced by real-world examples and case studies. Simon and Fassnacht emphasize the necessity of an adaptable pricing strategy, one that responds fluidly to market fluctuations and consumer psychology. For students and practitioners seeking detailed theoretical frameworks and practical applications, the book serves as both a theoretical guide and a solution manual with an answer key for practical decision-making. A table of content assists readers in navigating through sections, ranging from foundational concepts to advanced pricing techniques, ensuring clarity and structured learning. This detail-oriented approach has been well-received in academic circles for its rigorous examination of pricing as a pivotal aspect of business strategy, bridging the gap between theory and practice effectively. The book's strategic insights are particularly valuable in today’s digital commerce landscape, where pricing dynamism directly impacts competitiveness and profitability. Many instructors recommend this cheap, practical guide to supplement their course reading lists.
Customers also bought these books (18)
Modern Portfolio Theory and Investment Analysis - 9th edition
Edwin Elton
ISBN: 9781118805800, 1118469941, 1118805801, 978-1118469941
$64.97 $92.82
Financial management theory and practice - 12th Edition
Eugene F. Brigham and Michael C. Ehrhardt
ISBN: 978-0030243998, 30243998, 324422695, 978-0324422696
$0 $11.00
Fundamentals of Financial Management - Concise 6th Edition
Eugene F. Brigham
ISBN: 324664559, 978-0324664553
$0 $15.02
Financial Reporting Financial Statement Analysis And Valuation - 10th Edition
James M Wahlen
ISBN: 0357722094, 978-0357722091
$90.78 $129.68
Organizational Behavior Managing People and Organizations - 10th Edition
Ricky W. Griffin and Gregory Moorhead
ISBN: 978-0538478137, 9781133171942, 538478136, 9780078029462, 978-1133626695
$114.95 $164.21
Fundamentals of Management - 7th Edition
Robbins
ISBN: 132996855, 0-13-610982-9 , 9780132996853, 978-0-13-61098, 978-0136109822
$0 $24.99
Principles Of Risk Management And Insurance - 10th Edition
George E. Rejda
ISBN: 0321414934, 9780321414939
$0 $2.60
Fundamentals Of Financial Management - Concise 3rd Edition
Eugene F. Brigham
ISBN: 003033263X, 9780030332630
$0 $6.23
Probability, Statistics, And Decision For Civil Engineers - 1st Edition
Jack R Benjamin
ISBN: 0486796094, 9780486796093
$0 $13.25
Essentials Of Mathematical Statistics - 1st Edition
Brian Albright
ISBN: 1284031764, 9781284031768
$0 $35.49
Web Designer S Guide To Adobe Photoshop - 1st Edition
Chris Tull
ISBN: 1598220012, 978-1598220018
$0 $29.95
Inequalities Exponents And Absolute Value - 1st Edition
Humbert Cole
ISBN: B0CCCSLDJB, 979-8853265493
$0 $7.00
Sport Law A Managerial Approach - 4th Edition
Anita M. Moorman
ISBN: 0367338483, 978-0367338480
$106.4 $152.00
Applied Statistics In Business And Economics - 6th Edition
David Doane
ISBN: 1259957594, 978-1259957598
$0 $62.93
Financial Reporting Financial Statement Analysis And Valuation - 10th Edition
James M Wahlen
ISBN: 0357722094, 978-0357722091
$90.78 $129.68
Elementary Statistics Picturing The World - 5th Edition
Ron Larson
ISBN: 0321693620, 978-0321693624
$0 $29.39Popular Among Students (13)
Elliott And Woods Casebook On Criminal Law - 5th Edition
D.W. Elliott
ISBN: 0421404809, 9780421404809
$0 $12.45
Rainbowfishes Of Australia And Papua New Guinea - 1st Edition
Gerald Allen
ISBN: 0876665474, 978-0876665473
$0 $23.09
Essentials Of Management Information Systems - 10th Edition
Ken Laudon
ISBN: 0133033090, 9780133033090
$55.58 $79.40
Gung Ho How To Motivate People In Any Organization - 1st Edition
Kenneth Blanchard
ISBN: 0006530680, 978-0006530688
$0 $14.17
Principles Of Management For The Hospitality Industry - 1st Edition
Dana Tesone
ISBN: 1138432822, 978-1138432826
$170 $242.85
Casebook On General Management In Asia Pacific - 1st Edition
Dominique Turpin
ISBN: 0333717910, 978-0333717912
$0 $6.50
The Entrepreneur S Blueprint A Step By Step Guide To Starting And Growing Your Business - 1st Edition
Joost Kuilder
ISBN: 979-8867533656
$0 $6.98
Organizational Entrepreneurship And The Organizational Performance Linkage In University Extension -
Fox
ISBN: 0542421496, 9780542421495
$0 $17.00
Facebook Advertising A 2020 Guide To Generate High Ticket Sales From Facebook Leads A Z Strategy To Grow Your Online Business - 1st Edition
Jim Norton
ISBN: 9564023610, 978-9564023618
$0 $11.07Customer Reviews
Trusted feedback from verified buyers
September 15, 2023