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Retail Brand Equity And Loyalty Analysis In The Context Of Sector Specific Antecedents Perceived Value And Multichannel Retailing(1st Edition)

Authors:

Julia Katharina Weindel

Free retail brand equity and loyalty analysis in the context of sector specific antecedents perceived value and
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Cover Type:Hardcover
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Book details

ISBN: 365815036X, 3658150378, 9783658150365, 9783658150372

Book publisher: Springer Gabler