The Real Hard Sell

Authors:

William W. Stuart

Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New

In Stock: 2 Left

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Total Price:

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Book details

ISBN: 1515411761, 9781515411765

Book publisher: Wilder Publications

Book Price $0 : The Real Hard Sell by William W. Stuart is a practical guide that dives deep into advanced sales techniques and strategies essential for modern sales professionals. The book emphasizes the importance of understanding buyer psychology, effective communication, and the art of closing deals in competitive markets. Key themes include consultative selling, value-based selling, and overcoming objections through tailored solutions, which are critical for sales success. The author introduces a structured approach backed by real-world examples and actionable methodologies designed to enhance persuasion skills, negotiation tactics, and relationship building. Notably, the book's table of content provides a logical progression from foundational concepts to complex strategies, enabling readers to build their expertise systematically. Moreover, Stuart offers an insightful Answer Key section to common challenges faced by salespeople, providing clarity on how to apply theoretical knowledge practically. For educators and learners, the inclusion of a detailed solution manual ensures that readers can assess their understanding and apply the techniques effectively in real-life scenarios. The Real Hard Sell has been well-received for its clear, concise writing and practical applicability, making it a valuable resource for both novice and experienced sales professionals. Its comprehensive coverage of sales funnels, lead generation, and closing techniques enhances its relevance in today's fast-paced sales environment. Students can rely on this cheap and effective resource to supplement their primary textbooks.

Customer Reviews

Trusted feedback from verified buyers

NW
Naomi Wells
5.0
Just finished reading 'The Real Hard Sell' and wow—what a punch it packs!! As someone working in marketing for nearly a decade, I found the insights incredibly refreshing and spot-on. Loved the real-world examples which helped ground the theories. Plus, it was delivered super fast, and in pristine condition, thanks to my Prime membership. If you're looking to get ahead in sales tactics and understanding consumer psychology, this book is a must-have!