Question: The chapter argues that the ideal membership fee from Costcos point of view would leave consumers indifferent between shopping at Costco and shopping elsewhere. Do
The chapter argues that the ideal membership fee from Costco’s point of view would leave consumers indifferent between shopping at Costco and shopping elsewhere. Do you think most of the shoppers at Costco are indifferent? What prevents Costco from setting its ideal fee?
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Costco may try to get its membership fee close to its ideal maximum but they dont lit... View full answer
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