The four short cases we have analyzed in this chapter (Retirement Planning, Draft TV Commercials, Icebergs for Kuwait, and Racquetball Racket) are reproduced with full details toward the end of this book. For each of these cases, prepare for building a model by reading the full case and answering the following questions.
1. Explore the mess by answering the following questions:
a. What do we know?
b. What can we assume?
c. What could the results look like?
d. What information can be brought to bear?
e. What can we ask the client?
f. Are there any similar situations or problems?