The legal environment of the foreign marketer takes on an added dimension of importance since there is

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The legal environment of the foreign marketer takes on an added dimension of importance since there is no single uniform international commercial law which governs foreign business transactions. Comment.

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International marketing

ISBN: 978-0077446956

15th Edition

Authors: Philip R. Cateora, Mary C. Gilly, John L. Graham

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Question Posted: Mar 01, 2012 06:34 AM

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The legal environment of the foreign marketer takes on an added dimension of importance since there is

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As discussed in Question 10 the lack of uniform commercial laws results in the expendit...View the full answer

International marketing

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