The textbook explains that some companies pay to obtain a higher ranking when search results are displayed.

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The textbook explains that some companies pay to obtain a higher ranking when search results are displayed. Is this good, is it bad, or does it not matter to you as a user? Explain your position.


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Systems Analysis and Design

ISBN: 978-1133274636

9th Edition

Authors: Shelly Cashman, Gary B. Shelly and Harry J. Rosenblatt

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