Question: Using economic profit calculated in Question 5 and the weighted average cost of capital computed in Question 2, value BrandCo using the economicprofit- based key

Using economic profit calculated in Question 5 and the weighted average computed in Question 2, value BrandCo using the economicprofit- based key value driver model. Does the calculation generate enterprise value or equity value? Should discounted economic profit be greater than, equal to, or less than discounted free cash flow?

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