What are the criteria for a successful category captain as determined by Progressive Grocer?

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Retail Category Management

ISBN: 978-0135152089

1st edition

Authors: Deborah C. Fowler, Ben K. Goh

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Question Posted: Dec 19, 2015 03:50 AM

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What are the criteria for a successful category captain as determined by Progressive Grocer?

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Product innovation Creativity in merchandising marketing promotion and adve...View the full answer

Retail Category Management

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