What are the two key determinants of the coupon rate (interest rate) at which a bond is

Question:

What are the two key determinants of the rate (interest rate) at which a bond is issued?
Coupon
A coupon or coupon payment is the annual interest rate paid on a bond, expressed as a percentage of the face value and paid from issue date until maturity. Coupons are usually referred to in terms of the coupon rate (the sum of coupons paid in a...