What can Teal and Pate (founders of ElliptiGo) do to sustain or extend their competitive advantage with

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What can Teal and Pate (founders of ElliptiGo) do to sustain or extend their competitive advantage with this new product?
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Investments

ISBN: 978-0071338875

8th Canadian Edition

Authors: Zvi Bodie, Alex Kane, Alan Marcus, Stylianos Perrakis, Peter

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