What criteria do museums use to evaluate their performance? In a worldwide survey reported in Museum Management and Curatorship (June 2010), managers of 30 leading museums of contemporary art were asked to provide the performance measure used most often. A summary of the results is provided in the table. The researcher concluded that "there is a large amount of variation within the museum community with regard to ... performance measurement and evaluation," Do you agree? Use a graph to support your conclusion.
Performance Measure Number of Museums
Total visitors .......................................... 8
Paying visitors ....................................... 5
Big shows ............................................. 6
Funds raised .......................................... 7
Members ............................................... 4