What do you believe will be the strongest motivations behind the purchase of an electric car? Do

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What do you believe will be the strongest motivations behind the purchase of an electric car? Do you think the Ontario incentive program is attractive? Do you think this rebate program will cause a jump start for the electric car market?
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Marketing Real People, Real Choices

ISBN: 978-0132913171

4th Canadian Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart, J. Brock Smith, Sylvain Charlebois, Bhupesh Shah

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